How Conservatives
Enhanced Online Voice
Talk Radio Blends
With Blog Postings
To Boost Message
By JUNE KRONHOLZ and AMY SCHATZ
July 3, 2007; Page A5
Political activism on the Internet -- and in the
so-called blogosphere, in particular -- has long been considered a
liberal stronghold. But conservative bloggers show increasing signs of
their own coming of age.
They took a major leap forward by playing a central
role in scuttling the Senate immigration bill. Meanwhile, many of the
most popular talk-radio hosts are now posting on blogs, and the
frequent collaboration of the two
From the Wall Street Journal, read more
One example: Fred Thompson, the actor and former
Tennessee senator, was posting his ABC Radio commentaries and other
opinion pieces on popular conservative opinion sites for several months
before he took the first steps toward a White House run.
But the immigration bill marked the first time
conservative Web logs could claim to have targeted and derailed a major
piece of legislation. The triumph underscored their increasing
influence and signaled that the balance of online power may be evening
out in the political arena.
The confluence of blogs and conservatives' dominance
on radio is an especially potent mix. Talk-radio and conservative
bloggers don't always work hand in hand, but they have been effective
when they do.
The Bush administration was forced to withdraw former
White House Counsel Harriet Miers's nomination to the Supreme Court
after conservatives on talk radio and on blogs complained about the
choice. Currently, the two are railing against talk by some Democrats
about bringing back the "Fairness Doctrine," which required
broadcasters to balance coverage on controversial topics.
Liberals have long used blogs to press their views.
They successfully put pressure on congressional Democrats to focus on
ending the Iraq war. During the 2006 election cycle, they were
instrumental in ousting longtime Connecticut Sen. Joe Lieberman -- a
fervent backer of the war -- from the Democratic primary, though he won
as an independent in the general election. More recently, progressive
bloggers in March persuaded Democratic leaders to pull out of a Fox
News-sponsored debate in Nevada.
Historically, Republican bloggers haven't generated
the same kind of Internet traffic as liberal writers, even though
conservatives have dominated talk radio. The defeat of the immigration
bill suggests that may be changing and illustrates the tactics that
bloggers could use to influence the 2008 campaign.
By endlessly picking through the evolving immigration
legislation, bloggers kept up a steady stream of material for each
other and their readers. Talk-radio-show hosts relied on the bloggers
for material, but so did voters, who swamped Senate offices with calls
and faxes at the urging of conservative Web sites.
The public mood against an immigration bill seems to
have developed swiftly after that. The Senate last summer passed a bill
that was seen as more generous to illegal immigrants, but "talk radio
was nowhere" then, said Roy Beck of NumbersUSA, a Washington group that
opposes increased immigration.
But with Democrats in charge in Congress, opponents of
the bill feared a better chance of final passage this time around, and
talk-radio hosts began jumping in, says Mr. Beck.
Mary Katherine Ham of conservative Internet talk-radio
site Townhall.com, a division of Salem Communications Corp., said
bloggers were further offended when the White House attacked them for
not supporting the bill.
Then came reports by the Congressional Budget Office
and others that the bill would cost billions of dollars in federal
spending and allow in millions more immigrants. Immigration supporters
challenged those conclusions, but the reports "kept the activists
confident" by supplying them with data to use when they contacted
Senate offices, says Mr. Beck.
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